Margaret Thatcher vs British Airways: a tale of tailfin trauma
The final instalment of our Margaret Thatcher trilogy focuses on brand. Every brand is owned by its customers. This makes life hard for brand managers, but the challenge is most … Continue reading
22 April 2013 · 1 Comment
Nice joke, if you can get it: why David Lodge’s self-indulgence works on so many levels
Warning: contains spoilers for David Lodge’s Nice Work and (in general terms) for a number of nineteenth century novels… On Sunday, I mentioned that as part of my general revisiting … Continue reading
16 April 2013 · 2 Comments
